Email Marketing software costs

What email marketing software really costs: official vendor plans, contact or send limits and billing terms, US pricing first.

Updated Oct 22, 2026

31 products

Listed alphabetically. SpecEntry does not rank these products.

How much does Email Marketing software cost?

The prices above are each product's entry paid plan. The real cost depends on your team size and whether you pay monthly or annually, so open a product or the calculator for your exact figure.

Price comparisons

Compare costs for your team · Pricing guides

How to choose

Check how each plan counts contacts or emails sent, because price usually rises with your list size, and whether a free tier limits sends or branding.

What entry pricing looks like here

Lowest
$9
Average
$41.61
Highest
$149

Lowest, average and highest entry-level paid price across 17 products in this category, United States market. SpecEntry calculation from vendor-published prices; not a ranking.

Email Marketing pricing questions

How much does email marketing software cost?
Across 17 email marketing tools with confirmed pricing (United States), the cheapest paid plans start between $9 and $149. Check whether a price is per user or per account before comparing.
Which email marketing software has a free plan?
Acumbamail, beehiiv, Benchmark Email, Elastic Email, Flodesk, Klaviyo, Loops, Mailchimp, MailerLite, Mailgun, Mailjet, Postmark and 4 more list a free plan.