Pictory vs Powtoon: what each really costs
Team size
Billing
Pictory
No plan for this billing option
No paid plan to compare for this billing option.
Powtoon
No plan for this billing option
No paid plan to compare for this billing option.
| 10 people | Pictory | Powtoon |
|---|---|---|
| Entry paid plan | No plan for this billing option | No plan for this billing option |
| Vendor price | ||
| Monthly cost | ||
| Annual cost | ||
| Per user / year | ||
| Billing commitment | Not recorded | Not recorded |
| Minimum seats | None stated | None stated |
| Free plan | No free plan listed | No free plan listed |
| Free trial | Not stated | Not stated |
Calculated by SpecEntry from official vendor prices. Taxes and optional add-ons are not included. Open each product page for every plan and the official source.
Pictory vs Powtoon: features
Key features as each vendor lists them. A feature missing from a list does not mean the product lacks it.
Pictory
- Text to videoTurn text, prompts, scripts, articles and blog posts into videos.
- Script to scenesEach script line gets a scene, visual, voice and captions.
- URL to videoConvert URLs, blog links and web pages into videos.
- Audio and slides to videoTurn audio recordings, podcasts and PowerPoint decks into videos.
- Transcript-based editingEdit the video by editing its transcript.
- Consistent charactersReference images keep the same person or product in every scene.
- AI clips with audioGenerate clips with audio, including talking characters.
- Team brand kitsShare projects and brand kits with your team.
Source:pictory.ai ·
Powtoon
- Document to videoTurn files, presentations and PDFs into videos.
- AI script generatorGenerate a video script to your specifications.
- Text-to-speech voiceoversGenerate voiceovers from text.
- Custom charactersCustomize characters' hair, clothing, expressions and gestures.
- Auto captionsAutomatically generate synced captions and subtitles.
- Brand kitApply custom colors, fonts, logos and company templates.
- Screen and camera recordingRecord screen, camera or both and edit in the studio.
Source:powtoon.com ·
Pictory vs Powtoon pricing questions
How much do Pictory and Powtoon cost?
Pictory paid plans start at $25 /mo, billed annually (Starter). Powtoon paid plans start at $8 /mo, billed yearly (Education).
Is Pictory or Powtoon cheaper for 5 users?
Powtoon is cheaper for 5 users: $96 per year on Education, against $420 per year for Pictory on Professional. That is $324 less per year, before tax.
Is Pictory or Powtoon cheaper for 10 users?
Powtoon is cheaper for 10 users: $96 per year on Education, against $420 per year for Pictory on Professional. That is $324 less per year, before tax.
Is Pictory or Powtoon cheaper for 25 users?
Powtoon is cheaper for 25 users: $96 per year on Education, against $420 per year for Pictory on Professional. That is $324 less per year, before tax.

