BrightLocal vs SpyFu: what each really costs

Team size

Billing

BrightLocal

No plan for this billing option

No paid plan to compare for this billing option.

SpyFu

No plan for this billing option

No paid plan to compare for this billing option.

10 peopleBrightLocalSpyFu
Entry paid planNo plan for this billing optionNo plan for this billing option
Vendor price
Monthly cost
Annual cost
Per user / year
Billing commitmentNot recordedNot recorded
Minimum seatsNone statedNone stated
Free planNo free plan listedNo free plan listed
Free trialNot statedNot stated

Calculated by SpecEntry from official vendor prices. Taxes and optional add-ons are not included. Open each product page for every plan and the official source.

BrightLocal vs SpyFu: features

Key features as each vendor lists them. A feature missing from a list does not mean the product lacks it.

BrightLocal

  • Local rank trackingSee local search visibility down to the neighborhood level.
  • Listings managementKeep business information accurate and consistent across sites.
  • Reputation managementMonitor, manage and improve customer reviews.
  • Map grid competitor viewVisualize your rankings against competitors across map locations.
  • AI search visibilityCheck how your business appears in ChatGPT and Google's AI.
  • Citation buildingBuild and clean up listings on sites that affect local visibility.
  • Prioritized SEO actionsTurns local SEO data into clear, prioritized actions.

Source:brightlocal.com ·

SpyFu

  • Site auditScan for 100+ technical and on-page SEO issues.
  • Generated SEO fixesGenerates fixes for titles, links and content that you can push live.
  • Google Ads competitor historyBrowse competitors' complete Google Ads campaign history.
  • Ad bidder trackingTrack every domain bidding on your Google Ads keywords.
  • Ranking historyTrace any page's or site's ranking history on a keyword.
  • Keyword filteringFilter keywords by volume, CPC, SEO difficulty and more.
  • Rank trackingTrack ranking progress and impression share on keyword groups.
  • API accessDocumented API endpoints for automating exports.

Source:spyfu.com ·

BrightLocal vs SpyFu pricing questions

  1. How much do BrightLocal and SpyFu cost?

    BrightLocal paid plans start at $2 per citation (Citation Builder). SpyFu paid plans start at $33 /month, billed annually (Basic).

  2. Is BrightLocal or SpyFu cheaper for 5 users?

    BrightLocal is cheaper for 5 users: $369 per year on Track, against $399 per year for SpyFu on Basic. That is $30 less per year, before tax.

  3. Is BrightLocal or SpyFu cheaper for 10 users?

    BrightLocal is cheaper for 10 users: $369 per year on Track, against $399 per year for SpyFu on Basic. That is $30 less per year, before tax.

  4. Is BrightLocal or SpyFu cheaper for 25 users?

    BrightLocal is cheaper for 25 users: $369 per year on Track, against $399 per year for SpyFu on Basic. That is $30 less per year, before tax.