BrightLocal vs Frase: what each really costs
Team size
Billing
BrightLocal
No plan for this billing option
No paid plan to compare for this billing option.
Frase
No plan for this billing option
No paid plan to compare for this billing option.
| 10 people | BrightLocal | Frase |
|---|---|---|
| Entry paid plan | No plan for this billing option | No plan for this billing option |
| Vendor price | ||
| Monthly cost | ||
| Annual cost | ||
| Per user / year | ||
| Billing commitment | Not recorded | Not recorded |
| Minimum seats | None stated | None stated |
| Free plan | No free plan listed | No free plan listed |
| Free trial | Not stated | Not stated |
Calculated by SpecEntry from official vendor prices. Taxes and optional add-ons are not included. Open each product page for every plan and the official source.
BrightLocal vs Frase: features
Key features as each vendor lists them. A feature missing from a list does not mean the product lacks it.
BrightLocal
- Local rank trackingSee local search visibility down to the neighborhood level.
- Listings managementKeep business information accurate and consistent across sites.
- Reputation managementMonitor, manage and improve customer reviews.
- Map grid competitor viewVisualize your rankings against competitors across map locations.
- AI search visibilityCheck how your business appears in ChatGPT and Google's AI.
- Citation buildingBuild and clean up listings on sites that affect local visibility.
- Prioritized SEO actionsTurns local SEO data into clear, prioritized actions.
Source:brightlocal.com ·
Frase
- Site auditAudits your site and search data and ranks what to fix first.
- Page scoringChecks every page, scores it for search and writes fixes.
- Frase Agent draftsThe agent studies ranking pages and drafts in your brand voice.
- AI Visibility trackingTracks daily presence in ChatGPT, Perplexity, Claude, Gemini and Google AI.
- CMS publishingPublishes into the CMS you already use.
- Content rulesContent rules hold back anything that looks off before it reaches you.
- Topic mappingMaps each topic you write about.
Source:frase.io ·
BrightLocal vs Frase pricing questions
How much do BrightLocal and Frase cost?
BrightLocal paid plans start at $2 per citation (Citation Builder). Frase paid plans start at $39 /mo, $468 billed yearly (Starter).
Is BrightLocal or Frase cheaper for 5 users?
BrightLocal is cheaper for 5 users: $369 per year on Track, against $468 per year for Frase on Starter. That is $99 less per year, before tax.
Is BrightLocal or Frase cheaper for 10 users?
BrightLocal is cheaper for 10 users: $369 per year on Track, against $468 per year for Frase on Starter. That is $99 less per year, before tax.
Is BrightLocal or Frase cheaper for 25 users?
BrightLocal is cheaper for 25 users: $369 per year on Track, against $468 per year for Frase on Starter. That is $99 less per year, before tax.